3

The Brand

Traditional Team Model
$ 4k Annual Cap
  • Team Branding
  • 50/50 Team Leads*
  • 75/25 SOI Leads**
  • No Monthly Fees
  • No E&O Fees

The Brand

Create Your Own Brand
$ 12k Annual Cap
  • Personal Branding
  • 50/50 Team Leads*
  • 90/10 SOI Leads**
  • No Monthly Fees
  • No E&O Fees

Real Sandbox

Entirely Independent
$ 12k Annual Cap
  • Personal Brand
  • 85/15 Split Until Cap
  • No Team Leads
  • No Monthly Fees
  • No E&O Fees

* REAL Annual cap is paid out at 85/15 AFTER team and SOI splits are paid to The Brand Realty.
** Team and SOI Lead Splits with The Brand Realty do not have a cap.

Real Broker - Fee Structure

Build your wealth

Real is trading as NASDAQ: REAX. Build ownership in Real in 4 ways:
Stock Purchase Plan, Capping Awards, Attracting Awards, and Elite Agent Stock Awards

CAPPING & ATTRACTING AWARDS

You earn a stock award, at no cost to you, when you reach the annual cap paid to Real in your anniversary year. In addition, when you directly attract another agent to Real, and upon the attracted agent’s completion of the first qualified transaction*, you will be granted stock according to the table. Both agents have to remain in good standing throughout the 3 year vesting period.

Revenue Share

You make 5% of the GCI of the agents you sponsor until they hit their annual Cap.

Tech Systems

Chime is an all-in-one real estate solution that offers CRM, IDX, team management, lead generation and more bundled in a seamless, easy to use package.

SkySlope is the all-in-one transaction management platform for brokerages to execute, store, organize, and audit real estate documents from anywhere, at any time.

Workplace is an online collaborative software tool developed by Meta Platforms. It facilitates online groupwork, instant messaging, video conferencing, and news sharing.

Sisu is your complete business intelligence and sales engagement platform for real estate brokerages. Display all of your transaction and actitivity data in one place.

Slack is the collaboration hub that brings the right people, information, and tools together to get work done. From Fortune 100 companies to corner markets, millions of people around the world use Slack to connect their teams, unify their systems, and drive their business forward.

Follow Up Boss takes all your online leads, puts them in one simple system and makes sure they get followed up super fast. It does this 24 hours a day, 7 days a week so that you can provide superior customer service, turn more of your leads into appointments and close more transactions.

MENTORSHIP

As an incoming agent, the agent that sponsored you will now act as your mentor. Mentors’ role is to get the new agent accustomed to the programs and systems, seeing to the success of their mentees. 

Join our growing family!

Frequently Ask Questions

If you are motivated to build your own business, you are independent, self-driven and comfortable with working online and you’d like to keep more of your commission while also accessing free, best-in-class technology tools and great support, then Real could be the brokerage you’re looking for.

While traditional brokerages take a large portion of your commission and discount brokerages skimp on support and charge hidden fees, Real provides a larger commission split (85%, with the ability to earn 100% for the remainder of the year after reaching an annual cap) and no hidden fees.

Real can offer both great support and a great split because we cut our own overhead. We are not a franchise so there are no franchise fees, and we use technology and data to automate and optimize processes.

Through an innovative app, agents have the power to grow their own brand, make their own schedules, and work from anywhere, anytime. The app itself gives agents access to transaction documents, marketing materials, a CRM, the latest listings, on-demand real-time support, and even the ability to build a beautiful, custom website and generate a Facebook business page in a few taps.

This is what Real offers today. Tomorrow will be different because Real, along with agents and consumers, is always innovating.

Caps are on a 12 month period based on your anniversary date.

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